About the Corporate University Starters
Club
What is it?
The Starters Club is an organisation entirely dedicated to connecting companies
in the process of launching their corporate university, with the purpose of
guiding Members towards the successful creation of their CU.
Why join?
- By joining CU Starters Club Members will save time and money
in creating their corporate university, as they will:
- Be provided with tools and working methods that enable
them to build their university in the best conditions of
quality, image, time, cost and creation of value for the
company or institution
- Be requested to share their respective projects
- Conduct targeted benchmarking created by highly respected
professionals in order to avoid clear errors identified in
similar projects
- Members will unite other creators of corporate universities
in a friendly network of professionals, so that they will:
- Be immersed in an open environment so that they may discuss
their strategies for building their university, discuss their
own challenges and answer questions on their work as directors
of corporate universities and reflect on what this represents
in terms of the CU’s skills and professional identity
- Be exposed to new ways of learning
- Be exposed to a global network corporate university professionals
What is the programme ?
The following is a guide to thematic of CU Starters Club meetings:
| Meeting 1 |
Why a corporate university? Why your
corporate university? |
| Meeting 2 |
What is your Corporate university’s
mission and strategic positioning? |
| Meeting 3 |
The organisational and economic models |
| Meeting 4 |
The pedagogical mode |
| Meeting 5 |
Communication and branding of your corporate
university |
Who can join?
The CU Starters Club connects companies either intending or commencing to
create a corporate university. Membership is open to people in charge of the
creation of a corporate university. Each company may assign two individual
members to be represented in the Starters Club.
Members may not be substituted or replaced by new or returning Members. Learning
providers and consultants are not permitted.
How does membership work?
Members benefit from the following services:
- Five meetings held in the native language in the offices
of a company member or of an external partner
- Preparation of meetings with Club Members
- Sessions with Directors of reputable corporate universities
and members of the European Club of Corporate Universities,
who will be invited to present their practices and provide
responses to questions GlobalCCU Starters Club Members have
about their projects.
- Minutes of meetings completed by Members (this is a rotating
responsibility which includes all Club Members)
- An online Member Directory only accessible to Members upon
login
- Arrangement and management of networking activities in between
meetings
- Benchmarking amongst members through conducting joint activities
Members must respect the following guiding principles
- Co-learn, co-research, co-create, and share knowledge
- Commit to contribute, exchange experiences and actively help
one another
- Respect cultural uniqueness, differences and diversity
- Business ethics (mutual respect, confidentiality, loyalty,
generosity…)
They contribute to a Club Mindset
- The CU Starters Club enthusiastically encourages Members
to participate in all Starters Club activities. Success is
achieved through action, and the more Members embrace the Club
spirit the more likely they are to succeed. This accomplishment
will primarily be achieved through nurturing working relationships
conceived in the Club.
- Here, the emphasis lies in the principles of communal contribution
towards common goals, active exchanges, and the development
of a loyal network of trustworthy peers, reciprocity, and the
respect of confidentiality, and individual and cultural differences.
- The Starters Club fosters the attitude of sharing and conviviality
through requesting Members to alternate the responsibility
of the administrative and logistical needs of Club Meetings.
This includes organising practical undertakings such as providing
a luncheon for participants during Club meetings. This provides
privileged opportunities for Members to engage in informal
exchanges and develop robust one-on-one relationships.
By whom?
The services offered by the CU Starters Club are delivered by
an overarching facilitator, as well as by Corporate University
Champions and Leaders of reputable corporate universities designated
by GlobalCCU.
Where?
A Corporate University Starters Club will soon be launched in France and
with other countries to follow shortly.
When?
A French CU Starters Club will welcome members in the first quarter of 2010.
A word from the Chairman
Due to the combined effects of benchmarking, the media and the globalisation
of exchange, the Corporate University phenomenon is spreading on a global
scale. Not only are corporate universities growing in number but in significance
too, as the role these structures play in the development of the economy
and in the resolution of significant contemporary problems faced by organisations
is increasingly evident.
However the creation of a corporate university is neither a straightforward
nor simple venture. How does such a structure differ from a training centre?
Where does one commence in the building of a corporate university, and what
must be done to ensure that it is an enduring success? Which are the right
partners to work with? What financial means are available? In short, those
who are charged with such a vast project face many questions, as they are
tasked to create ex nihilo an educational edifice that is finds itself somewhere
between human resources, business strategies and sustainable development.
Confronted with the loneliness of the long-distance runner, these men and
women must know how to do everything, banish certainty, conjure novel and
creative ideas, take risks, create value and naturally, track economies.
Everyone knows that to pool their research - in conditions of mutual trust
and space for freedom of speech - saves time and results in significant economies
of scale while providing very sound qualitative results.
We will be very happy to welcome you to this new Club as of March 2010!
Annick Renaud-Coulon
President of GlobalCCU and the European Club of Corporate Universities
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